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SEO for Educational Institutions

Increase enrollment and leads with an experienced SEO firm. Elevate and optimize your listings with Peaks Digital Marketing.

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Peaks Digital Marketing is Your Premier
Full-Service Team of SEO Experts

 Based in Denver, Colorado, Peaks Digital Marketing offers a range of SEO services and products, including content marketing, web design, and development. 

If you’re looking to expand your presence amongst the competition, let our SEO sherpas guide you to the top!

Optimizing the Search for Higher Education

Optimizing the Search for Higher Education

As colleges, universities, and other higher education institutions begin competing to meet enrollment targets, engaging with students early on in their search is crucial to building relationships and optimizing chances for enrollment and interest. 

The internet remains a primary resource for those searching for higher educational opportunities. With local colleges and universities being thrown into the mix of competition amongst thousands of other institutions nationwide, SEO offers a chance to break through the noise and maximize your marketing.

In order for SEO to be effective, it has to be done correctly. Our experienced SEO team will make sure that everything in your SEO campaign is taken care of. From keyword research to content creation and link building, we will utilize the best practices to move the needle.

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Marketing efforts are continuing to shift towards digital platforms, and higher education institutions are considering the following statistics when planning their outreach:

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College and University SEO Statistics

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Hands-On Training with AI Tools

67% of all prospective students utilize search engines as a means of researching colleges and universities.
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AI Team Training for SEO

SEO is responsible for nearly 40% of college websites' overall conversions.
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Proprietary Step-By-Step Processes

70% of higher education institutions are deciding to increase their digital marketing budgets in 2024.
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Direct Line to David Finberg

84% of higher education marketing departments see SEO as a major component of their enrollment marketing strategy.
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How We Can Help

At Peaks Digital Marketing, we use the power of SEO to help our clients’ ranking climb to the top. With our full-service approaches, you can expect the following:

Attract More Customers

Geo-Targeting and Local Listings

Optimize your institution’s website for geo-relevant searches. Looking to boost enrollment from a particular region or increase diversity in your enrollment? We can help you to optimize and target your listings to help your college or university stand out.

Attract More Customers

Keyword Research and Competitive Analysis

With thousands of colleges and universities competing for the best students, gaining competitive insights into the higher education market can help you build authority. Our comprehensive analysis uncovers unique opportunities for you to build the best strategy. Uncovering valuable questions, queries, and pain points can be crucial to finding the best keywords for your digital strategy, and we are here to help.

Attract More Customers

White Hat SEO and High-Quality Backlinking Strategy

White Hat SEO is used to improve your search engine rankings while staying within Google’s terms of service. Our high-quality backlinking strategies are an organic way to build trust between your institution and prospective students.

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Take Your College or University to New Heights

Peaks Digital Marketing’s full-service approaches to SEO ensure that your digital marketing strategy is tailored to your needs and wants. As Denver’s premier SEO and digital marketing agency, we offer an unmatched level of experience and professionalism that will take your rankings to new heights. Contact us for a free proposal.

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